The "Lingnan Cultural Digital Intelligence Communication Research Institute" initiated by Guangdong University of Technology, Guangdong Satellite TV, and Guangdong Nanfang New Media Co., Ltd. was unveiled at the 20th China (Shenzhen) International Cultural Industry Expo on May 24.
Taking this ICIE as an opportunity, GDUT joined hands with Guangdong Satellite TV, the mainstream media in Guangdong-Hong Kong-Macau Greater Bay Area, and Guangdong Nanfang New Media Co., Ltd., selected as one of the "Top 30 National Cultural Enterprises", to take the lead to aim for cultural inheritance, take smart Communication as a means, give full play to the advantages of intelligent technology in content production, communication operation, etc., and strive to build an interdisciplinary and cross-field scientific research and practice platform-"Lingnan Culture Digital Intelligence Communication Research Institute", which powers culture with technology.
At the ICIE, Lu Renquan, member of the Standing Committee of the Party Committee and vice president of GDUT, attended the ceremony. Witnessed by Cai Fuqing, Secretary of the Party Committee and Director of Guangdong Radio and Television Station, Zeng Shaohua, Deputy Secretary of the Party Committee and Editor-in-Chief of Guangdong Radio and Television Station, and guests at the scene, Lu Renquan, Huang Tianwen, Member of the Party Committee of Guangdong Radio and Television Station and Director of Guangdong Satellite TV Channel, and Guangdong Southern New Media Co., Ltd. and Yang Dejian, president and director of the company, signed the framework agreement together.
It is reported that the research institute will use cutting-edge technologies such as digital intelligence to conduct in-depth research and development of "Lingnan Cultural Big Data" and explore "Lingnan Cultural Artificial Intelligence Large Model", in order to play an active role in the creative transformation and innovative development of Lingnan traditional culture.
